lululemon athletica is a designer, distributor, and retailer of healthy lifestyle inspired athletic apparel and accessories. Co.'s healthy lifestyle inspired athletic apparel and accessories are marketed under the lululemon brand. Co. provides a line of apparel and accessories. Co.'s apparel assortment includes items such as pants, shorts, tops, and jackets designed for a healthy lifestyle including athletic activities such as yoga, running, training, and most other sweaty pursuits. Co. also provides a range of products designed for being On the Move, fitness-related accessories, and footwear. Co. mainly conducts its business through two channels: Co.-operated stores and direct to consumer.