Urban One is a multi-media company that primarily targets African-American and urban consumers. Co.'s primary business is its radio broadcasting franchise that primarily targets African-American and urban listeners. Co. owns and/or operates broadcast stations (including FM or AM stations, HD stations, and the low power television stations it operates), located in African-American markets in the U.S. Through its national multi-media operations, Co. provides advertisers with a delivery mechanism to communicate with African-American and urban audiences. Co.'s reportable segments are: radio broadcasting; Reach Media; digital; and cable television.